CharityHowTo.com Blog http://charityhowto.com/blog Live Webinars & Instant Access Step-by-Step VideoTutorials Thu, 09 Sep 2010 16:46:40 +0000 http://wordpress.org/?v=2.8 en hourly 1 Slides from The Nonprofit Blogging Boot Camp http://charityhowto.com/blog/?p=712 http://charityhowto.com/blog/?p=712#comments Wed, 08 Sep 2010 23:36:21 +0000 Kurt Steiner http://charityhowto.com/blog/?p=712

Thank you for attending “The Nonprofit Blogging Boot Camp?”.  For those of you who have attended, thank you for your wonderful feedback.  Also  thanks for all of the great comments and feedback on our CharityHowTo.com Facebook page.

Slides from The Nonprofit Blogging Boot Camp

** If you have a slow connection allow a moment for the PDF to load.

Please note these slides are intended for folks who have already attended our webinar. If you haven’t attended our webinar please feel free to download them anyhow just note they are more relevant if you have attended the webinar.

Thanks very much,
Kurt & John

]]> http://charityhowto.com/blog/?feed=rss2&p=712 0 Slides from Facebook Foundations for Nonprofits- Critical tactics for success http://charityhowto.com/blog/?p=725 http://charityhowto.com/blog/?p=725#comments Wed, 01 Sep 2010 14:50:35 +0000 Kurt Steiner http://charityhowto.com/blog/?p=725

Thank you for attending “Facebook Foundations for Nonprofits- Critical tactics for success”. For those of you who have attended, thank you for your wonderful feedback. Also thanks for all of the great comments and feedback on our CharityHowTo.com Facebook page.

Slides from Facebook Foundations for Nonprofits

** If you have a slow connection allow a moment for the PDF to load.

Please note these slides are intended for folks who have already attended our webinar. If you haven’t attended our webinar please feel free to download them anyhow just note they are more relevant if you have attended the webinar.

Thanks very much, Kurt & John

PS. if you haven’t already don’t forget to “like” our Facebook page and access the free step-by-step video guides.

]]> http://charityhowto.com/blog/?feed=rss2&p=725 0 GuideStar Survey:The Effect of the Economy on the Nonprofit Sector http://charityhowto.com/blog/?p=787 http://charityhowto.com/blog/?p=787#comments Mon, 23 Aug 2010 19:45:51 +0000 Kurt Steiner http://charityhowto.com/blog/?p=787

The Effect of the Economy on the Nonprofit Sector: A June 2010 Survey

Public charities and private foundations continued to take a beating during the first five months of 2010. Some 40 percent of participants in GuideStar’s first nonprofit economic survey for 2010 reported that contributions to their organizations dropped between January 1 and May 31, 2010, compared to the same period a year earlier. Another 28 percent said that contributions had stayed about the same, and 30 percent stated contributions had increased.

“The Effect of the Economy on the Nonprofit Sector: A June 2010 Survey” presents these results and more. Among the other findings:

  • Eight percent of respondents indicated that their organizations was were in imminent danger of closing.
  • In order to balance budgets, 17 percent of respondents reduced program services, and 11 percent laid off employees.
  • More than 60 percent of participants reporting decreased contributions attributed the drop to a decline in both the number of individual donors and the size of their donations.
  • Among organizations that use volunteers, 17 percent used one or more in what had formerly been paid positions.
  • About a third (32 percent) of organizations increased their reliance on volunteers, whereas 9 percent experienced a decline.

Chuck McLean, GuideStar’s vice president for research, and research assistant Carol Brouwer conducted the survey, analyzed the results, and prepared the survey report.

Download your free copy of the report

]]> http://charityhowto.com/blog/?feed=rss2&p=787 0 FREE Step-By-Step Video’s and Webinars to Help Your Nonprofit Succeed! http://charityhowto.com/blog/?p=360 http://charityhowto.com/blog/?p=360#comments Sun, 22 Aug 2010 20:42:18 +0000 Kurt Steiner http://charityhowto.com/blog/?p=360

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FREE Step-By-Step Video’s and Webinars to Help Your Nonprofit Succeed, and much more!

During our interactive webinars many of you informed us that you were not aware of all the complimentary videos and previously recorded webinars available at CharityHowTo.com.  Take advantage of the free stuff available to help your nonprofit succeed in its mission and develop its Web strategy.

When you add a free video or previously recorded webinar to your shopping cart (FREE) the system will automatically create an account for you so you can come back and view your videos as often as you’d like.

There is nothing to download, its instant online viewing access. We recommend a headset or decent quality computer speakers to listen to the audio. So explore CharityHowTo.com and take advantage of the resources we’ve made available to you for free.

Free Step-By-Step Videos

Course Description:The GuideStar Exchange is a free service offered by nonprofit industry leader GuideStar which allows nonprofit organizations to add and update information about their organizations …

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RSS feeds can help drive traffic to your nonprofit website or blog. RSS feeds can also help to keep your constituency up to date about the great work that your nonprofit is doing. This brief free ove…

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Course Description Nonprofits need to leverage the Internet and communication tools to help tell their story and engage their constituency. An audiocast (audio content that is broadcast over the Inte…

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Nonprofits need to monitor what is being said about their nonprofit. It’s important for organizations to listen to its constituency. Furthermore tracking the buzz of your organization is helpful to sh…

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Free-Previously Recorded Webinars

Are you thinking about revamping your website but not sure where to start? Are you working with a web developer but wonder if you’re paying too much? With all the tools and strategies available, it’s …

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More and more organizations are benefiting from using social media tools like blogs, Facebook, and Twitter in their online communications. While the tools can be relatively straightforward to learn an…
We’ve all been there. The breaking news, the big campaign, the recently released video–and that daunting online goal…”Make it go viral!” As nonprofits, we have important news to share, and we want…

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You understand how to track the success of your programs, but when it comes to social media you’re at a loss. How do you show that this new technology is something worth the staff time invested? If yo…
SUMMARYSocial networking tools such as Facebook is a impactful, cost-effective resource for nonprofit organizations to engage donors, activists, potential contributors and others. The problem is many …

Join veteran nonprofit tech strategist Michael Stein as he covers the range of tools and techniques for raising money online. Michael discusses email appeals, social media platforms such as Facebook, ..
]]> http://charityhowto.com/blog/?feed=rss2&p=360 0 Slides from What the new changes to Facebook means for your nonprofit http://charityhowto.com/blog/?p=769 http://charityhowto.com/blog/?p=769#comments Thu, 22 Jul 2010 03:25:42 +0000 Kurt Steiner http://charityhowto.com/blog/?p=769

Thank you for attending “What the new changes to Facebook means for your nonprofit”.  For those of you who have attended, thank you for your wonderful feedback.  Also  thanks for all of the great comments and feedback on our CharityHowTo.com Facebook page.

Get the slides here!

** If you have a slow connection allow a moment for the PDF to load.

Please note these slides are intended for folks who have already attended our webinar. If you haven’t attended our webinar please feel free to download them anyhow just note they are more relevant if you have attended the webinar.

Thanks very much,
Kurt & John

PS. don’t forget, there’s free Facebook step-by-step videos when you “like” the page you’ll gain access to it.

]]> http://charityhowto.com/blog/?feed=rss2&p=769 0 Slides from “Why should my nonprofit start a blog?”. http://charityhowto.com/blog/?p=708 http://charityhowto.com/blog/?p=708#comments Wed, 14 Jul 2010 16:39:08 +0000 Kurt Steiner http://charityhowto.com/blog/?p=708

Thank you for attending “Why should my nonprofit start a blog?”.  For those of you who have attended, thank you for your wonderful feedback.  Also  thanks for all of the great comments and feedback on our CharityHowTo.com Facebook page.

Slides from “Why should my nonprofit start a blog?”.

** If you have a slow connection allow a moment for the PDF to load.

Please note these slides are intended for folks who have already attended our webinar. If you haven’t attended our webinar please feel free to download them anyhow just note they are more relevant if you have attended the webinar.

Thanks very much,
Kurt & John

P.S.  Don’t forget, there’s free Facebook step-by-step videos when you “like” the page you’ll gain access to it.

]]> http://charityhowto.com/blog/?feed=rss2&p=708 0 Slides from Tools And Strategies To Evaluate & Justify Your Social Media Investment http://charityhowto.com/blog/?p=731 http://charityhowto.com/blog/?p=731#comments Tue, 29 Jun 2010 23:00:26 +0000 Kurt Steiner http://charityhowto.com/blog/?p=731

Thank you for attending “Tools And Strategies To Evaluate & Justify Your Social Media Investment”. For those of you who have attended, thank you for your wonderful feedback. Also thanks for all of the great comments and feedback on our CharityHowTo.com Facebook page.

“Tools And Strategies To Evaluate & Justify Your Social Media Investment” slides here

** If you have a slow connection allow a moment for the PDF to load.

Please note these slides are intended for folks who have already attended our webinar. If you haven’t attended our webinar please feel free to download them anyhow just note they are more relevant if you have attended the webinar.

Thanks very much, Kurt & John

PS. if you haven’t already don’t forget to “like” our Facebook page and access the free step-by-step video guides.

]]> http://charityhowto.com/blog/?feed=rss2&p=731 0 9 Facebook How-To Videos for for Our Nonprofit Facebook Fans http://charityhowto.com/blog/?p=718 http://charityhowto.com/blog/?p=718#comments Thu, 24 Jun 2010 02:48:17 +0000 Kurt Steiner http://charityhowto.com/blog/?p=718

There are many free step-by-step how to Facebook videos for nonprofits on our CharityHowTo.com  Facebook Page

Just visit our charityhowto.com Facebook page and click the “like” button.

1) How to Create a Nonprofit Facebook Page
2) How to upload a picture to your Nonprofit Facebook Page
3) How to configure your Facebook wall-for nonprofits
4) How to send targeted updates to facebook fans (AKA connections)
5) How to post content to your Facebook page from your cell phone or e-mail
6) How to Identify Your Nonprofits Facebook’s Core Supporters Using Polls
7) How to use Facebook insights to identify your biggest supporters
8) How to put an e-mail opt in form into your Facebook page
9) How to add administrators to your Facebook page

Just visit our charityhowto.com Facebook page and click the “like” button.

]]> http://charityhowto.com/blog/?feed=rss2&p=718 0 How to use Facebook insights to identify your biggest supporters http://charityhowto.com/blog/?p=704 http://charityhowto.com/blog/?p=704#comments Sat, 12 Jun 2010 23:04:14 +0000 johnhaydon http://charityhowto.com/blog/?p=704

]]> http://charityhowto.com/blog/?feed=rss2&p=704 0 Three killer tools to measure your Facebook clout http://charityhowto.com/blog/?p=693 http://charityhowto.com/blog/?p=693#comments Sat, 12 Jun 2010 21:08:56 +0000 johnhaydon http://charityhowto.com/blog/?p=693

Fotolia 301479 XS Three killer tools to measure your Facebook clout

Your organization created a Facebook Page a few months ago. You’ve employed a few creative strategies to build up connections on your Page, increase engagement, and have even used it to promote a fundraising event.

But you know that for the most part, you’ve been winging it. And you know that if you had better info about the impact of your efforts on Facebook, you’d get even more love. Or at least you’d get more like.

Four critical questions for Facebook marketers

Once you have clear goals for what you want out of Facebook, you should be able to clearly answer four questions:

  1. How far are we away from our goal?
  2. How can we more effectively reach our goal?
  3. What tactics worked?
  4. What tactics wasted time?

There are three tools that can give you answers to these questions.

  1. Facebook Social Page Evaluator by Virtue
    4638632613 609b1e3834 Three killer tools to measure your Facebook cloutThe Social Page Evaluator by Virtue This app looks at the number of people who have liked your Page and your post quality. It shows your current effectiveness on Facebook vs. your potential, although it’s not clear how a Page’s potential is calculated. You can get this type of data – and more – from Facebook Page insights (see number three). What makes this killer is that you can adjust your earned media value using a slider.
  2. Facebook Page Grader by Hubspot4639241530 40969a828c Three killer tools to measure your Facebook cloutThis tool gives you a percentile ranking of your Page based on the number of likes you have, the power of your network of connections, and the completeness of your page.
  3. Page Insights by Facebook
    4639979684 63350507b2 Three killer tools to measure your Facebook cloutProbably the best way to measure your Page is by using your Page Insights. Back in January, I showed you 11 stats you should be tracking. Now, with post-level insights, you can see what content your connections like.

Which tool should you use?

If your looking for a simple score to benchmark your Facebook Page, then both Virtue’s and Hubspot’s tools will suffice. In fact, it’s a good idea to run your Page through these tools every 3-4 months to see how scores have improved.

But if you’re serious about understanding how to use Facebook as a business tool for your organization, then get to know Insights. By educating yourself about how people interact with your content, what type of media they prefer, and who they are, you’ll make more intelligent decisions about how to use your Facebook Page.

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